Success in retail insurance sales starts with a strong foundation, and the Associate of Sales Degree Program is designed to help you build it. Designed for agents with limited insurance sales experience, this program equips you with the essential skills, structure and confidence needed to thrive in a fast‑paced, customer‑focused environment.
Whether you’re new to the industry or looking to sharpen your approach, the program focuses on the fundamentals that drive results in personal and small‑business insurance sales. You’ll gain practical tools you can apply immediately, from improving client conversations to uncovering true customer needs and managing your pipeline with intention.
The curriculum covers the sales skills retail agents rely on every day, including buying decision processes, listening skills, time management, effective customer meetings, prospecting, niche marketing and pipeline management. You’ll also strengthen your ability to cross‑sell, upsell and confidently sell insurance over the phone — all critical capabilities for long‑term book growth.
Beyond sales skills, the program helps you build a strong professional presence through LinkedIn development activities such as Becoming a LinkedIn All-Star, completing an All-Star Profile Checklist, and engaging with industry leaders and USLI on LinkedIn.
The Associate of Sales Degree Program is more than training; it’s a strategic investment in your career. If you’re ready to elevate your sales approach, build stronger customer relationships, and grow your book with confidence, this program is your next step forward.
Provided to you through our online learning platform in self-paced courses, program highlights include:
- Buying Decision Process
- Listening Skills
- Time Management
- Cross-selling and Upselling
- Effective Customer Meetings
- Sell by Helping, Help by Selling
- Selling Insurance Over the Phone
- Prospecting and Niche Marketing
- Pipeline Management
- LinkedIn Profile Development
- Final exam
This degree can be completed in approximately 8-10 hours. While we encourage anyone with less than two years of insurance sales experience to enroll, there are no sales role or experience requirements to complete this virtual degree. Hear what our graduates have to say about their time during the Associate of Sales degree by watching this video, and enroll today!



